Lamana
For a brand that simplifies testing, comparing, and purchasing insurance, we created a timeless TV commercial. Through minimal visuals and a calm, confident narration, the video presents Bimeh.com's full range of services cleanly and compellingly.
TV Views
Years on Air
Visual storytelling is built on minimalism and clarity, the purple based color direction aligned with the brand identity, calm trust building voice over narration, designed specifically for long term TV broadcast.
Over 30 million views on national television, aired continuously for more than 2 years, increased brand awareness and trust in the online insurance sector.
Bimeh.com is an online platform that helps users compare and purchase various types of insurance. The brand required a TVC that would remain relevant and impactful over time. Lamana designed a brand film utilizing Bimeh.com’s signature purple color palette, minimalist design language, and a smart voice-over to convey all key messages without relying on storytelling tropes or fleeting trends.